| dc.contributor.advisor | Jancy Davy | |
| dc.contributor.author | Soumya Sreedhar V. | |
| dc.contributor.other | St. Joseph’s college(autonomous) Irinjalakuda. Research & PG Department of Commerce and Management Studies. | en_US |
| dc.date.accessioned | 2022-02-15T07:01:11Z | |
| dc.date.available | 2022-02-15T07:01:11Z | |
| dc.date.issued | 2019-10 | |
| dc.identifier.citation | Soumya Sreedhar V. “Impact of loyalty programs on customer satisfaction: A study with special reference to Kerala based commercial banks”. Thesis. Research & PG Department of Commerce and Management Studies, St. Joseph’s College (Autonomous), University of calicut, 2019. | en_US |
| dc.identifier.uri | https://hdl.handle.net/20.500.12818/246 | |
| dc.description | Thesis (Ph. D.)--St. Joseph’s college(autonomous) Irinjalakuda, Research & PG Department of Commerce and Management Studies, 2019. | en_US |
| dc.description | This electronic version was submitted by the student author. The certified thesis is available in the university library. | en_US |
| dc.description | Includes bibliographical references. | en_US |
| dc.description | Cataloged from PDF version of thesis. | en_US |
| dc.description.statementofresponsibility | by Soumya Sreedhar V. | en_US |
| dc.description.tableofcontents | 1. Introduction -- 2. Review of related literature -- 3. Theoratical frame work and hypotheses formulaton -- 4. Impact of Loyalty Programs on Customer Satisfaction -- 5. Summary, Findings, Conclusions and Suggestions. | en_US |
| dc.format.extent | 279 pages | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | St. Joseph’s college(autonomous) Irinjalakuda. | en_US |
| dc.subject | Commerce | en_US |
| dc.subject | Management | en_US |
| dc.subject | Industrial management | en_US |
| dc.subject | Consumer satisfaction | en_US |
| dc.subject | Customer services | en_US |
| dc.subject | Customer relations | en_US |
| dc.subject | Customer loyalty | en_US |
| dc.title | Impact of loyalty programs on customer satisfaction: a study with special reference to Kerala based commercial banks. | en_US |
| dc.type | Thesis | en_US |
| dc.description.degree | Ph. D. | en_US |
